Why was my content rejected?

You're well on your way to creating a successful campaign. But first, be sure to check out our Advertising Guidelines. There are a few content categories we do not accept (no exceptions), so make sure to avoid these to prevent another rejection.

Outbrain reserves the right to block content from the following categories:

  • Adult

  • Alcohol

  • Drugs

  • Tobacco

  • Financial Services*

  • Gambling

  • Games/Contests/Sweepstakes

  • Health Services*

  • Malware

  • Weapons & Explosives

*These categories have a higher rate of deceptive business practices. They have received a significant number of complaints in the network and are subject to greater scrutiny. Submissions will be handled on a case by case basis.

It’s important to note that financial and health services are held to higher standards than other verticals as “get rich quick schemes” and “miracle weight loss fads” hold a very negative reputation on our network.

Still not sure why your content was rejected? Feel free to email an appeal to support@outbrain.com and we’ll be able to offer feedback on how to make your content more acceptable for our network. We'll even admit it if we made a mistake! We are human, after all.


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